Let’s face it; in 2018, your business isn’t a business without a website. I mean, we’ve come to a point in technology where almost everybody owns at least one smart device, 30% of the world’s entire population can be accounted for on Facebook, and the internet has become an accessible commodity now, more than ever. People connect with each other online, shop on big e-commerce websites such as Ebay and Amazon, and almost every decision, may it be educational or commercial, can be validated with a Google search. So what’s stopping you from curating an online presence?
If you’re still not convinced after the first paragraph, here a few reasons why now is the right time to create a website for your business:
It’s So Much Easier Now
Gone are the days when you needed to be a geek with gadgets or an expert on coding – creating a website today is as easy as creating a Facebook account. There are lots of tutorials online that help you start a website from the very basics, and you don’t need to have ANY experience in coding. You can also host a blog on websites such as WordPress or Blogger that look as professional as you want it to be.
You can also avail of online services that take care of creating the website for you, at very reasonable prices. From designs that are aesthetically pleasing, to a user interface that’s easy to navigate, these platforms have you covered. Just type in keywords such as award winning creative web design agency singapore in your preferred search engine and you’re on the right path!
Your Customers Don’t Expect Any Less
It’s almost expected of any brand to have a presence online. Where will your customers turn to when they’re having second thoughts about your product, or they’d like to know more about its functionalities?
Consumers will most likely ask their peers for recommendations on things they want to buy, and having a website ensures that your new customers have a place to go when they hear about you.
People Search For Things They Buy
In the age of online shopping and stay-at-home professionals, more and more people prefer doing a quick google search for things they want to purchase, instead of spending hours upon hours, searching for the right product in a physical store. If you know that you’ve got a product people want, then it should come up on the search engines when their next inquiry arises. Make sure this happens by having dedicated pages on your site for the various products or services you offer.
Also, make sure to present testimonials from satisfied customers on these product pages. 90% of online shoppers are reported to be influenced by third-party opinions.
At the end of the day, your goal is to reach your target audience, and coincidentally, the internet is the ultimate audience. Use that to your advantage, and you’re sure to gain that well-deserved profit.